Your Dealership Experience

Your Dealership Experience™ Program

Who will I be working with?

The award-winning communication experts at ALP Communications have been influencing sales through communication for over three decades, with several of the world's premier automotive manufacturers.

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ALP Advantage - Innovation

  • The first interactive dealership kiosks
  • The first video owners' manuals
  • The first automotive "insight" documentary videos
  • The first video product to integrate OEM brand values with dealership messaging:
        Your Dealership Experience™

    How can Your Dealership Experience™ digital video help your business?

    Porsche North Houston

    Consistent Tier 1 quality across the dealer network.

    Jaguar San Diego

    Proven, custom dealer videos for use on website, mobile, social and local TV.

    Volvo Orland Park

    Creates excitement about the dealership through its staff and customers.

    Audi Central Houston

    Targets new, existing and prospective dealership clients.

    MINI of Dutchess County

    Reflects OEM national & local brand messaging.

    Irvine BMW

    Adheres to OEM corporate ID (tonality, vocabulary, format, fonts, logos)

    Mercedes Benz of Anaheim

    Turnkey ready for delivery on all media platforms.

    Subaru Orland Park

    Tag with co-op compliant special offers.

    What do Dealers think?

    “New customers are walking in, because the advertising captures the authentic Anaheim experience, rather than emphasizing price like everyone else. In fact I think our CSI goes up before they even visit.”
    — David Sims, President, Mercedes-Benz of Anaheim

    “Working with ALP was easy. Their turn-key product was the perfect answer to our needs.”
    — Craig Feltman, President, Feltman & Associates (Mercedes-Benz of Anaheim's ad agency).

    “The YOUR DEALERSHIP EXPERIENCE program has become an essential component of our marketing toolbox. Prospects like WHAT they see and WHO they see in this presentation, which connects our brand and the OEM we represent.”
    — Steve Quinn, Quinn Automotive Group

    “Not only did we get a truly one-of-a-kind video, but we engaged our employees, our customers, and our community to bring out the fun of the MINI brand and our store.”
    — Lindsey Graser, Dorschel Auto Group

    “Thanks for your perseverance with us! You have delivered a quality product that is going to work very well for us.”
    — Mike Ruef, Lithia Motors, Inc.

    Dealers of Excellence

  • Porsche Cars North America is the first OEM to opt in to the YDE digital video program for its annual dealers of excellence program
  • Applauded by Porsche Premier Dealers as a relevant and meaningful initiative to help their business year round
  • Successful results delivering great value for money and exceeding expectations

  • Porsche Premier Dealers

    Production Process

  • The process is turn-key for your dealers/and or their advertising agencies
  • Dealer contact commences as soon as winners have been announced
  • A continuous workflow approach ensures all videos meet OEM quality standards
  • Local YDE™ trained and certified 3-person crews shoot each video
  • 2-4 week completion time with milestones and gateways ensure complete satisfaction

    The Result

  • Ready-for-use digital video content for website, mobile, social media, pre-roll and local TV marketing platforms.


    “Your Dealership Experience” © and ™ 2018 ALP Communications. All Rights Reserved.